The Bob J. Nash Community Renewal: 

Introduction

Ashar Limited seeks to honor the legacy of Bob J. Nash—former USDA Under-Secretary for Rural Community Development—by creating a national, mixed-holding enterprise that revitalizes underserved communities while delivering attractive, risk-adjusted returns. The strategy is to roll up cash-flow-positive operating companies, develop institutional-grade build-to-rent-own (BTRO) housing, and layer community-centric financial services, all within a vertically integrated ecosystem. With a leadership bench boasting more than 200 years of combined experience across government, real estate, healthcare, logistics, and finance, Ashar intends to transform US$404 million of invested capital into a self-sustaining platform that compounds economic value and social impact in tandem.

 

A core component of this initiative is a five-tiered membership-based ecosystem that grants access to a robust suite of community financial services. These include:

  • An acquired credit union, soon to be rebranded as Emancipation Credit Union
  • A non-profit Community Development Organization (CDO)
  • A Credit Union Service Organization (CUSO) supporting specialized financial services and back-office operations

Membership tiers are priced with each level unlocking progressively greater access to support services such as checking/savings accounts (personal and business), second-chance banking, buy-down interest rates on personal and business loans, access to certified money coaches, and a community bail fund. Additional benefits include mandatory financial education, business ownership training, special first responder programs, and fiscal partnerships with minority-led nonprofits.

 

The initiative aims to attract 500,000 members equally across all tiers, generating a projected $3 billion in total revenue over 10 years, based on the following breakdown:

 

   Membership Tier      Annual Revenue      10-Year Revenue Projection

    $25                                  $12,500,000             $150,000,000

   $50                                   $25,000,000             $300,000,000

   $75                                   $37,500,000             $450,000,000 

   $150                                $75,000,000             $900,000,000

   $200                               $100,000,000           $1,200,000,000

   

Vision and Market Context

Ashar’s broader vision is to empower low-to-moderate-income families and veterans by providing stable housing, living-wage employment, and inclusive financial services. The company is uniquely positioned to:

·      Re-localize economic activity in disinvested rural and secondary markets

·      Capitalize on structural trends including reshoring, aging populations, and affordable housing scarcity

·      Leverage CRA, CDFI, and ESG-aligned incentives that de-risk capital deployment and enhance returns

 

Strategic Blueprint – Three Interlocking Phases

 

Phase 1: Ecosystem Sustainability

·     Acquire twelve profitable businesses across diagnostics, logistics, manufacturing, senior care, and more

·     Develop 1,000 BTR homes across 420 acres in Texas, targeting a 9.9% cap rate and $2,420 average rent

·    Co-locate business operations near residential communities to reduce turnover and stabilize employment

 

Phase 2: Financial Inclusion

·      Recapitalize and rebrand a credit union to deliver low-cost banking and micro-loans

·      Launch investment notes linked to membership that circulate capital locally into housing and acquisitions

·      Offer tier-based access to investment products aligned with members' income levels

 

Phase 3: Community Development Arm

·      Operate a non-profit service platform supporting 300+ minority-led NGOs annually

·      Provide administrative support and technical assistance to unlock CRA and philanthropic funding

·      Elevate social impact metrics that drive secondary capital flows and institutional interest

 

Portfolio and Financial Highlights

·           forma revenue: US$112.6M; expected growth to US$136.3M (organic) and beyond through M&A

·          2022 EBITDA: US$37.7M; projected US$54M by 2027 with margin expansion and integration synergies

·          Texas BTR Development: US$198M capex, US$19.6M annual NOI, exit value of US$280M

·          Acquisition slate: US$143.1M purchase price at ≈5× EBITDA, providing immediate cash flow

·          Capital structure: 60% debt / 40% preferred equity, raised in tranches of US$20–30M, with US$5M already deployed

 

Return Profile and Exit Pathways

·      Five-year EBITDA generation of ≈US$226M supports debt coverage and 8–12% preferred equity coupon

·      BTR assets held for yield with IPO or portfolio sale optional after achieving US$1B+ enterprise value

·      Membership model introduces sticky recurring revenue and enhances valuation multiples

·      Investor IRR projected at 22%+ over five years, excluding upside from Phases 2–3

 

Leadership and Governance

·      Co-CEOs Keith Mitchell and Lonnie Johnson bring deep operational and investment acumen

·      Chairman Emeritus Bob J. Nash ensures policy alignment and federal engagement

·      CFO Solomon Edwards, CPA, anchors financial controls and audit oversight

·      Regulatory and lobbying representation via SEC counsel Darrin Mangum and Brownstein Hyatt Farber Schreck

 

Competitive Edge and Impact Multipliers

·      Multi-sector diversification lowers risk exposure and smooths cash flow.

·      Integration of housing, employment, and banking creates a closed-loop value chain

·      Modular construction and Sabinal Group partnership reduce time-to-value and build costs

·      ESG-aligned impact profile drives access to below-market funding and public-private partnerships

 

Investment Rationale

Ashar offers a hybridized model with the cash yield of mature operating companies and the appreciation potential of real estate and fintech. The added layer of ecosystem membership introduces predictable, scalable, and socially aligned revenue, ensuring economic resilience and long-term sustainability.

 

Conclusion

Ashar Limited presents a singular opportunity to merge mission and margin through an integrated, multi-sector platform for community transformation. By fusing asset-backed development, financial inclusion, and nonprofit empowerment under one unified structure, the Bob J. Nash Community Renewal Investment Ecosystem stands poised to deliver lasting economic value while fostering inclusive prosperity across America's underserved regions.

 


 







Bob J. Nash

 Investor's complete questionnaire:   

email form to keith@asharltd.com

and feel free to call 307-222-9568